Co-operative Food raises benchmark for farm animal welfare
A new business benchmark for global food companies has ranked the Co-operative Food the highest among retailers for its leadership and innovation in farm animal welfare.
The Business Benchmark on Farm Animal Welfare is the first benchmark of its kind and is designed to help drive higher farm animal welfare standards in the world’s leading food businesses.
Achieving a score of 100% for its leadership and innovation in farm animal welfare, The Co-operative was praised for its work in promoting higher farm animal welfare to consumers, and its commitment to farm animal welfare throughout its supply chain.
In terms of farm animal welfare management, The Co-operative received recognition for its policy on free range eggs. All fresh eggs sold in the Co-operative’s 2,800 food stores are British and either free range or organic while all egg ingredients in Co-operative own-brand products are also free range.
Never Miss a Retail Update!Steve Murrells, The Co-operative Food chief executive, said: “Farm animal welfare is extremely important to us and our customers and members, and we adhere to a strict ethical policy to ensure we meet the high standards expected of us.
“It’s great to have our commitment recognised by The Business Benchmark on Farm Animal Welfare, which demonstrates how we are raising farm animal welfare standards.
“Choosing higher welfare products should not necessarily mean paying a premium price, and this is why our customers can be assured of higher welfare standards across all our ranges.”