CD Wow launches music download store
Loudeye to operate internet download offer
CD Wow, one of the most successful of the new breed of online CD and DVD discount retailers, is to launch a music download store.
Operated by download specailst Loudeye, the CD Wow music store will use a chart-based offer to help consumers find the most popular tracks in various categories, while still being able to search the entire catalogue.
The site will offer music downloads alongside traditional CD formats, and will also sell a range of portable music devices compatible with the CD Wow music store.
Philip Robinson, founder of CD Wow, said: “Our ethos is to provide our customers with a ‘Best Value Always’ promise with the highest quality customer service and our partnership with Loudeye reflects this ethic.
“Loudeye’s ability to rapidly launch the music store was also key in our decision to choose them as our provider for the service.”
Philip Shepherd, Loudeye’s head of strategic partnerships, said: “We are delighted CD Wow has chosen us for their digital music needs. The music downloading marketing is proliferating and maturing rapidly and the more brands offering services, the wider the choice for consumers.
“The launch of CD Wow’s music store highlights how existing retail companies can rapidly expand their existing business to include digital music downloads using Loudeye’s services.”
