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Cath Kidston appoints head of new Latin America business

Lifestyle brand Cath Kidson has appointed former Under Armour executive Michael Engelhaupt as head of its new Latin America region. Engelhaupt was previously head of franchise… View Article

GENERAL MERCHANDISE NEWS

Cath Kidston appoints head of new Latin America business

Lifestyle brand Cath Kidson has appointed former Under Armour executive Michael Engelhaupt as head of its new Latin America region.

Engelhaupt was previously head of franchise international at Under Armour and prior to that worked with Adidas Latin America.

Cath Kidston has decided to expand into Latin America after strong growth in online orders from the region. It will initially focus on Mexico and Chile before looking to enter other countries.

In addition to the UK, the company operates shops in 18 countries and has recently announced plans to enter India.

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