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BFC and eBay bring back London Fashion Week pop-up

The British Fashion Council has unveiled plans is to open its second Contemporary Shop on eBay in the run-up to London Fashion Week AW15. The online… View Article

GENERAL MERCHANDISE NEWS

BFC and eBay bring back London Fashion Week pop-up

The British Fashion Council has unveiled plans is to open its second Contemporary Shop on eBay in the run-up to London Fashion Week AW15.

The online pop-up destination will open its virtual doors from 20 February to 11 March to give shoppers the opportunity to snap up limited edition accessories created by design talent participating in the BFC Contemporary initiative. The designers include Zoë Jordan, Paper London, Georgia Hardinge and Alexis Barrell.

Caroline Rush, chief executive of British Fashion Council,  said: “The second season of BFC Contemporary’s inaugural year brilliantly showcases the diversity and talent associated with the UK’s fashion industry. The designers’ scarves and clutches demonstrate originality and excellence setting the bar high for the future recipients of BFC Contemporary sponsored by eBay.”

Official London Fashion Week merchandise, including the iconic tote bag, will also be available to purchase in a limited edition run.

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