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Bang & Olufsen opens raft of new stores

Audio-visual brand Bang & Olufsen is expanding its UK presence with the opening of a raft of new branches. These include new stores in Wilmslow, Sevenoaks, Canterbury,… View Article

GENERAL MERCHANDISE NEWS

Bang & Olufsen opens raft of new stores

Audio-visual brand Bang & Olufsen is expanding its UK presence with the opening of a raft of new branches.

These include new stores in Wilmslow, Sevenoaks, Canterbury, Bath and Truro.

The new openings come as the Danish business celebrates its 90th anniversary, along with its new BeoLab 90 speakers.

Andrew Macer, Bang & Olufsen’s sales manager for the UK & Ireland, said: “The UK market is extremely important to our growth strategy and opening these new stores shows the renewed confidence in the brand within the UK market.

“While consumers can research our products online, feeling and testing them at a store will always be instrumental to Bang & Olufsen’s success. Having a local presence is absolutely key to making sure we have a strong customer experience.”

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