ASOS teams up with Textile Federation to launch student design competition
Online fashion retailer ASOS has joined forces with Textile Federation to launch ASOS Talent, a student competition which aims to showcase up-and-coming design talent.
From 14 February, Textile Federation is inviting students from selected universities and colleges to design an exclusive print that will form part of ASOS’s own-brand Spring/Summer 2014 collection.
Entitled ‘Fashion Meets Art’, the brief is to create an abstract or illustrative art design with ASOS’s young core customer in mind.
The best designs will be shortlisted by Textile Federation’s in-house team then shared on ASOS.com where customers will be invited to select their favourite entries.
The winning entrants will receive £500 per print design and the opportunity to see their work brought to life in the ASOS collection.