Argos gives away shopping-enabled shower curtains to help customers bag Black Friday bargain
Argos has been giving away 100 shower curtains with built-in pockets for tablets and mobile phones to enable shoppers to bag a Black Friday bargain while they take their morning shower.
The retailer expects visits to its website and apps from mobile phones and tablets will be at their highest between 6am and 7am on 23 November, after it saw 90% of all online visits from mobile devices at the same time in 2017.
Argos has been giving the curtains away at its five busiest Black Friday stores from 2017. These include Gateshead Metrocentre, Leicester Belgrave Gate, Coventry Gallagher, Doncaster Wheatley Centre and Leeds Headrow.
An Argos spokesperson said: “Whether shopping from bed, work or even the loo, our customers are savvy and love taking advantage of our fantastic deals. With amazing discounts on tech, toys and homewares, every second will count during the Black Friday period. We know that shoppers worry about missing a Black Friday bargain while they’re getting ready in the morning, so we’ve created this curtain to allow them to shower, shop and save.”
This Black Friday, Argos is planning discounts on a range of toys, homewares and electricals, including brands such as Dyson, Phillips, Samsung, Xbox, PS4 and Lenovo. Games consoles, smart home products and video games are expected to be among the top sellers.
Argos has revealed that its busiest hour ever for online visits was 9pm to 10pm on Thursday 24 November 2017 when there were almost 810,000 visits. Visits to Argos stores on Black Friday itself exceeded one million.
The retailer has recruited an additional 6,000 temporary staff members to help out in stores and make local Fast Track deliveries over the period.
