Alexon reports mixed bag
Alexon brands taking market share while Bay Trading falters
June 18 2003
Alexon has reported mixed fortunes for its retail formats in a trading update issued to coincide with its annual meeting.
The UK clothing and footwear retailer said its Alexon Brands business has traded in line with plan and continues to take market share from competitors. Footwear chain Dolcis has also traded strongly in the half to date, seeing the benefits of a broadened product range.
The company said that the Bay Trading chain “has had a difficult half to date, due mainly to the narrowness of its fashion offer,” but said it believes progress can be resumed in the second half.
Alexon’s menswear business has performed satisfactorily, and is “well placed” for the second half.
The company said: “Good progress has been made with our planned new opening programme and the board remains confident of a successful outcome for the year.”
