Adult shop crowned best in Bournemouth for its controversial Jubilee window display
Easy Tiger was presented with the Best Independent Jubilee Window Display award by the Bournemouth Chamber of Trade and Commerce.
Established in 2009, the store worked with The Beep Studio – a Bournemouth-based creative services company – to develop the concept and create the winning window. The vinyl design illustrates a man and a woman in gilded frames, with the cheeky by-lines; ‘Polish your crown jewels’ and ‘Breast of British’.
Jonathan Spencer, owner of Easy Tiger, said: “We work hard to create original window displays so are delighted to win this accolade from the Bournemouth Chamber.
“By making our windows cheeky and humorous, we hope to challenge the traditional perception of a blacked-out, seedy sex shop so customers are comfortable to pop in and browse without stigma.”
Jo Armitage, partner of The Beep Studio, added: “It is a pleasure working with Easy Tiger as Jonathan takes great pride in his shop’s appearance. It was important for us to focus on the Brits’ love for a Benny Hill style sexiness and our Jubilee window is suggestive and cheeky – the very best of British!”