A Pea in the Pod opens in Harrods
US maternity clothing retailer, Destination Maternity, has opened its A Pea in the Pod concession at Harrods.
The concession marks the first time that A Pea in the Pod branded clothing has been available in a UK bricks and mortar location. Measuring around 806 square feet, the retail space is situated on Harrods’ Fourth Floor adjacent to childrenswear.
The shop-in-shop includes A Pea in the Pod’s denim collection, including AG Jeans, 7 For All Mankind, JOE’S Jeans, J Brand Jeans, PAIGE Denim and Citizens of Humanity. It also features the recently launched Rachel Zoe Collection for A Pea in the Pod. Other brands available at the concession include BCBG, Splendid, Ella Moss, JOIE, Seraphine, Isabella Oliver and Madderson London.
Anthony Romano, chief executive of Destination Maternity, said: “A Pea in the Pod is delighted and honoured to be selected as the exclusive maternity purveyor for Harrods. Our focus to provide each mom-to-be with high quality, fashion right, great fitting apparel combined with exceptional service to create a truly special shopping experience will complement the Harrods experience perfectly.”
Elizabeth Mcluskie, head of childrenswear at Harrods, added: “We are hugely excited to welcome A Pea in the Pod to Harrods. We are the first and only UK retailer to offer A Pea in the Pod and their wealth of experience in maternity-wear. Their vast range of designer brands will ensure we are the number one destination for this market in London.”
