The Chuckling Cheese Company takes permanent store at Intu Merry Hill
A new store specialising in artisan cheese has opened at Intu Merry Hill following a successful year occupying a kiosk at the centre.
The Chuckling Cheese Company sells a range of cheeses including flavoured cheddars such as Traditional Applesmoked and the Botanist Gin & Tonic Cheddar. Other products include cheese celebration cakes, chutneys, pork scratchings, sweet treats and gift hampers. The new store has also enabled the company to add craft beers, gins, vodkas, coffee syrups, fudge bars and giant meringues to its ranges.
Emma Colclough, director at The Chuckling Cheese Company, said “We’re really excited to open a permanent shop at intu Merry Hill. The additional space means we can bring the full Chuckling Cheese experience to our visitors and we look forward to welcoming both regular and new customers to our fantastic store.”
The Chuckling Cheese Company is the latest in a series of independent companies to take a permanent site at Intu Merry Hill. These include the likes of Burrito Kitchen, Little Dessert Shop, Dr Eamer’s Gin Emporium and Oopsy Daisies.
Speaking on behalf of Intu Merry Hill, Rachael Jackson said: “With 96% of stores now open at the centre, it’s a great time to welcome back The Chuckling Cheese Company to a larger unit offering even more artisan produce for our growing number of visitors to enjoy.
“The Chuckling Cheese pop-up has built up a loyal following over the last 12 months and we look forward to seeing visitors’ reaction to the new store.”