Morrisons introduces new loyalty stamps for customers to claim free premium items
Morrisons is strengthening its More Card loyalty programme by offering holders the chance to earn a More Card Stamp for every £10 they spend.
Shoppers can then redeem from 15 to 50 stamps to claim free items, such as premium Pyrex products worth up to £30.
Kate Lavery, loyalty director for the supermarket, said: “More Card Prices and Points are now well loved and well understood by our customers so we started to think: what more can we offer More Card customers?
“We have come up with a new bonus layer – where in addition to the usual points and rewards, customers are awarded stamps which can be collected and redeemed for free high quality products.
Never Miss a Retail Update!“The premium Pyrex range is not only practical but innovative, which helps to keep food fresher for longer.”
Customers can track the number of stamps they have earned by checking their More Card app or looking at store receipts.
Running until 8 June, the Pyrex promotion will also enable customers to access exclusive discounts and five points on every product they buy.