THE RETAIL BULLETIN - The home of retail news
Lest we forget
Click here
Home Page
News Categories
Commentary
CX
Department Stores
Electricals and Tech
Entertainment
Fashion
Food and Drink
General Merchandise
Grocery
Health and Beauty
Home and DIY
Interviews
People Matter
Retail Business Strategy
Property
Retail Solutions
Electricals & Technology
Sports and Leisure
Christmas Ads
Shopping Centres, High Streets & Retail Parks
Uncategorized
Retail Events
People in Retail Awards 2024
THE Retail Conference
Retail Ecom North
Retail HR North 2025
Retail Omnichannel Futures 2025
Retail HR Central 2025
The Future of The High Street 2025
Retail Ecom Central
Upcoming Retail Events
Past Retail Events
Retail Insights
Retail Solutions
Advertise
About
Contact
Subscribe for free
Terms and Policies
Privacy Policy
Mallow & Marsh acquired by The Serious Sweets Company

Confectionery brand Mallow & Marsh has been acquired by Harrogate-based The Serious Sweets Company (SSC) for an undisclosed sum. Mallow & Marsh was established in 2013… View Article

FOOD AND DRINK NEWS UK

Mallow & Marsh acquired by The Serious Sweets Company

Confectionery brand Mallow & Marsh has been acquired by Harrogate-based The Serious Sweets Company (SSC) for an undisclosed sum.

Mallow & Marsh was established in 2013 by Harriot Pleydell-Bouverie with a mission to “put good marshmallow on the map”.

Speaking about the acquisition, Pleydell-Bouverie said: “This transaction marks an exciting milestone for Mallow & Marsh as we capitalise on the ongoing demand for lighter treats that deliver on quality and indulgence.

“After an incredible journey, I’m proud of the role Mallow & Marsh has played in bringing premium marshmallow into the mainstream and the growth we’ve achieved through the efforts of a passionate and hardworking team.

“We firmly believe that in SSC we’ve found a partner that not only shares our ambitions, but also our values, and we’re delighted they are committed to continuing this journey.”

Meanwhile SSC manufactures and supplies premium own-label treats to major retailers in the UK and also has a successful international business. In 2022 the company added the Mighty Fine and Mr Stanleys confectionery brands to its portfolio.

Rob Whitehead, managing director at SSC, said: “We’re delighted to bring Mallow & Marsh into the family and continue the journey that Harriot and the team have brilliantly led.

“The opportunity for premium confectionery sits firmly with consumers’ track record of demanding the very best as a little pick-me-up, through good times and bad.

“Mallow & Marsh really helps us to deliver that with their lighter treats. We can’t wait to support all our brands and reach further afield over the next few years.”

Subscribe For Retail News