Iceland in new deal with We Hae Meat
Iceland has begun stocking products from award-winning Ayrshire butcher, We Hae Meat.
Customers will now be able to buy the company’s skinny steak slice and ‘chippy-style’ ranges in 42 of Iceland’s Scottish stores.
Founded in 2007, We Hae Meat produces more than 21 million slices of Scottish square sausage each year, and currently supplies several major grocery retailers in Scotland.
Claire McGoran, senior buyer at Iceland Foods, said: “We are excited to welcome We Hae Meat to our shelves, offering our customers a premium selection of Scottish meats that’s aligned with our commitment to quality and taste. This collaboration reinforces our dedication to value and variety, providing a diverse range of products, and giving our customers access to the butcher quality meats.”