Asda cuts prices of 1,500 products
Asda is doubling down on its commitment to value by reducing prices by up to 45% on 1,500 “family favourite” items.
The move means that nearly 10,000 of the supermarket’s products, or almost a third of its range, are now part of its Rollback price cut initiative, which Asda brought back in January.
Customers will find price cuts across multiple categories with examples including Philadelphia Soft Cheese reduced by 44% to £1.16, and Nestle Munch Bunch Kids Pots cut by 34% to £1.18.
Allan Leighton, Asda’s executive chairman, said: “Last week we signalled again our absolute commitment to lowering prices for customers and today we’re further delivering on that promise.
“By rolling back prices on thousands more products we’re making it even easier for our customers to save.
Never Miss a Retail Update!“Nearly 10,000 products have now been rolled back and we will continue to invest in lowering prices across the rest of the year and beyond.“
Asda has also recently announced a 4p per litre cut on petrol and diesel across all Asda and Asda Express forecourts.
