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Applegreen to open 20 new M&S Food stores in Ireland this year

Applegreen, the Irish roadside hospitality brand, is open 20 new M&S Food stores this year as part of a major expansion of its partnership with Marks… View Article

FOOD AND DRINK NEWS UK

Applegreen to open 20 new M&S Food stores in Ireland this year

Applegreen, the Irish roadside hospitality brand, is open 20 new M&S Food stores this year as part of a major expansion of its partnership with Marks & Spencer.

The company will be making a multi-million-euro investment as each of the 20 new “shop-in-shop” locations will undergo a bespoke upgrade to introduce the M&S brand.

By the end of the year, Applegreen will be operating 41 M&S Food stores across Ireland and plans to expand the network to 60 locations in the near future.

Mark Ryan, head of M&S at Applegreen, said: “Our partnership with M&S has been working really well over the past two years, and we’re delighted to be bringing M&S Food at Applegreen to 20 additional locations this year.

“The expansion of our M&S Food partnership is one of the key elements of our growth plans in the Irish market, alongside further investment in our Braeburn Coffee brand, and significant investment in new and upgraded sites.”

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The expansion kicked off earlier this month with the opening of the first new M&S Food at an Applegreen store in Ennis on Limerick Road.

Each outlet will offer a selection of over 400 M&S Food products  to complement Applegreen’s existing offering. They will also offer click & collect for M&S clothing and selected home and beauty online orders.

Eddie Murphy, country director for M&S in Ireland and Northern Ireland, said: “We’re bringing our trusted quality and delicious M&S Food range to even more locations, offering great value and convenience as part of this growing partnership with Applegreen.

“We’re particularly excited to be extending our click & collect service to these new stores, making it even easier for customers to access our clothing and home ranges.”

Applegreen recently unveiled plans to invest €1 billion over the next five years to expand its business in Ireland, the UK, and the US. It has about 200 locations in Ireland, while in the UK, its Welcome Break business operates 59 sites, including 35 motorway service areas, and 31 hotels.

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