Trio of fashion brands open stores in London’s Soho
London’s Soho has seen the opening of three new fashion stores by Carhartt WIP, Ronning and Blackhorse Lane Ateliers.
Carhartt WIP has relocated within the area to a new 4,000 square foot space at 33-35 Brewer Street that has been designed by creative director Salome Faeh and the Milan-based architect Andrea Caputo. The store stocks the brand’s range of seasonal men’s and women’s collections, as well as gadgets, accessories, and special collaborative projects.
In addition, London-based menswear retailer Ronning has opened its first permanent physical store at 2 Berwick Street while Blackhorse Lane Ateliers is now operating from a 1,100 square foot store at number 96.
William Oliver, retail leasing director at Shaftesbury Capital, said: “Soho remains the top choice for brands looking to make their mark in physical retail, which means we can deliver debuts and flagship stores not found anywhere else and build an unmatched visitor experience. These three new openings complement the exciting retail mix which underpins Soho’s ongoing appeal.”
The openings follow news that Salomon has launched at 18 Broadwick Street to introduce its Sportstyle concept to the UK for the first time.