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Schuh releases Tokyo Paralympics charity tote bag

Schuh has released a special tote bag designed by the Kirkwood Brothers in collaboration with its charity partner Shape Arts to celebrate the Tokyo Paralympic Games…. View Article

FASHION RETAIL NEWS UK

Schuh releases Tokyo Paralympics charity tote bag

Schuh has released a special tote bag designed by the Kirkwood Brothers in collaboration with its charity partner Shape Arts to celebrate the Tokyo Paralympic Games.

The footwear retailer is now selling the bags both online and in-store, with 100% of the proceeds being shared between the British Paralympic Association and Shape Arts.

Glasgow-based Jonny and Jordan Kirkwood’s work centres around neurodiversity and mental health to dispel related stereotypes. Having worked alongside the brothers before to create inspiring content, Schuh commissioned the pair to create a piece of art that signified the importance of the games and gave the Schuh community the opportunity to celebrate and support the British Paralympic Association.

Speaking about their design for the bag, the brothers said: “The design is intended to capture everything about the games. It’s based on old Japanese woodcuts as this year games will be based in Tokyo, with the colours coming from there too.”

Shape Arts is a disability-led arts organisation that works to improve access to culture for disabled people by providing opportunities for disabled artists, training cultural institutions to be more open to disabled people, and through running participatory arts and development programmes.

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