Sandro launches UK fashion rental service
French fashion brand Sandro has launched a fashion rental service in the UK.
The move follows the brand’s successful entry into the rental market in France in 2022.
Sandro is working with UK rental platform Hurr on the UK initiative which gives customers the opportunity to hire pieces from its current spring/summer collection.
Isabelle Allouch, chief executive of Sandro, said: “This additional step into the world of fashion rentals reaffirms our desire to encourage circular consumption approaches. In addition, it reinforces our overall duty of responsibility for the environment and people and adds to the actions already taken over several seasons.”
Victoria Prew, chief executive and founder at Hurr, added: “We are incredibly excited and proud to be officially launching a spring capsule by Sandro on Hurr, which we know will be a hit with our Hurr family. Sandro has perfected Parisian elegance, but with a contemporary fresh feel.”
