Saltrock to open Staffordshire store
Coastal lifestyle brand Saltrock is to open a new store at the Affinity Staffordshire outlet centre this week.
The shop will sell the brand’s range of clothing for men, women and kids, as well as Saltrock skateboards, changing towels, accessories and more.
To celebrate the opening, Saltrock is giving visitors the chance to win an exclusive free goodie bag for the first 20 shoppers and a free gift with every purchase.
Launched in Braunton in 1987, the brand now has more than 50 stores, sells online and has 70 wholesale accounts.
Marie Clarke, head of brand and marketing of Saltrock, said “This is a great step for the Saltrock Brand in West Midlands. The Saltrock Affinity Staffordshire will offer surf inspired casualwear for men’s, women’s & kids and gear for locals and visitors alike. This will be our second new opening of 2022 and we’re extremely excited to join the Affinity Stafford line-up.”
The shop at Affinity will be Saltrock’s first Staffordshire store. Its nearest standalones are currently in Worcestershire, Fleetwood and Llandudno.
Affinity centre manager Sue Sweatmore said: “We’re excited to start the year off with the announced British, lifestyle brand Saltrock. The store will certainly add a new dynamic to the centre, strengthening both our current lifestyle brands whilst expanding our fashion offering with its coastal-inspired designs.”