Ralph Lauren to reduce global workforce as it reorganises for future growth
Ralph Lauren has announced plans to simplify its global organisational structure and to roll out improved technology platforms to support its wordwide operations. The plans will include reducing the company’s global workforce by the end of the 2021 financial year.
In a statement, the company said it will be creating simpler, flatter team structures by consolidating its global marketing and branding functions, establishing a new consumer intelligence and experience department, and reorganising its corporate merchandising teams to combine core brand propositions.
It will also be rolling out a global cloud-based HR and planning system and will be improving how it delivers for consumers through its Digitising the Value Chain project. This is a company-wide initiative that aims to simplify ways of working, improve how teams work together and digitise the product journey.
Patrice Louvet, president and chief executive of Ralph Lauren, said: “The changes happening in the world around us have accelerated the shifts we saw pre-Covid, and we are fast-tracking some of our plans to match them – including advancing our digital transformation and simplifying our team structures. These steps will enable us to progress our brand elevation journey and deliver Ralph’s vision in today’s dynamic environment – inspiring our consumers around the world and creating value for all of our stakeholders.”