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Puma to join line-up at London Designer Outlet

London Designer Outlet is to add the Puma athleisure and footwear brand to its line-up. The 2,365 square foot store will be the  company’s first outlet… View Article

FASHION RETAIL NEWS UK

Puma to join line-up at London Designer Outlet

London Designer Outlet is to add the Puma athleisure and footwear brand to its line-up.

The 2,365 square foot store will be the  company’s first outlet shop in London and will offer its range of trainers, sneakers, clothing and accessories.

Fouad Gross, general manager of Puma Retail Europe, said: “Wembley is known world-wide for sports & leisure and is an appealing London destination. As a global sports & lifestyle brand, Puma is delighted to be opening a store in the London Designer Outlet in Wembley Park.”

Managed by Realm,  London Designer Outlet is home to premium fashion, athleisure, gifts and lifestyle retailers such as  Superdry, Guess, Gap, Lee Wrangler, Lindt, Sony Centre, Kurt Geiger, Chapelle Jewellery, Clarks, M&S and Beauty Outlet.

Sue Shepherd, Realm’s general manager for London Designer Outlet, said: “Puma will be a great addition to our athleisure choices. We’re proud of the calibre of brands that we continue to attract and, as we pass our sixth anniversary, we can build further on our consistent trading track record and impressive tenant mix.”

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