ProCook appoints Joe Pennington as new Retail Director
ProCook, the UK’s leading specialist kitchenware brand, is pleased to announce the appointment of Joe Pennington as its new Retail Director.
With an extensive background in the retail sector, Pennington brings a wealth of experience and a strong track record in leadership and store expansion. His appointment marks a significant step in ProCook’s commitment to retail innovation and customer engagement. As the brand continues to expand its footprint, his leadership will be instrumental in shaping the future of ProCook’s retail operations.
Pennington has built a successful career in retail, holding key roles at renowned brands such as Ralph Lauren, Topshop/Topman, White Stuff, and most recently, spending the last eight years with Charles Tyrwhitt. Throughout his career, he has demonstrated a strong focus on retail excellence and business growth. Under his leadership at Charles Tyrwhitt, the company reached the finals of the People in Retail Awards twice, securing the prestigious Employee of the Year award on both occasions.
A champion of talent development and internal succession, Pennington has played an integral role in building strong leadership across store networks. As Retail Director at ProCook, he will oversee the company’s retail strategy, enhance the in-store experience, and support ProCook’s ambitious store expansion plans.
Commenting on his appointment, Pennington said: “I’m incredibly excited to be joining ProCook at such an important stage of its growth journey. I look forward to working closely with the teams to drive our expansion plans and enhance the in-store experience. The teams are the heartbeat of every store, and by working together, we can achieve great success.”
Lee Tappenden, CEO of ProCook, added: “We are thrilled to welcome Joe to the ProCook family. His experience, leadership, and passion for people and retail excellence align perfectly with our vision for growth. With Joe at the helm of our retail operations, we are confident in our ability to strengthen our in-store presence and deliver exceptional customer experiences.”
