Pretty Little Thing to open new office and showroom in London
Pretty Little Thing has signed for a new 4,375 square foot showroom and office space in London’s West End.
Situated at 29-31 Great Portland Street, the space will include an office, photo room, meeting rooms and showroom. There will also be a content creator hub for use by the brand’s influencers, press, stylists and celebrities. Pretty Little Thing will also host events there.
Other Pretty Little Thing showrooms are situated in Paris, Los Angeles and Miami.
Pretty Little Thing marketing director Nicky Capstick said: “Since our launch in 2012, we have built a strong portfolio of showrooms, and are excited to extend our offering to the pool of talent we work with throughout the UK.
“Our UK based team has grow rapidly over the past 11 years, and this new space will allow us to bring the experience that influencers, talent and press have in our international showrooms.”