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Nike collaborates with British make-up artist Isamaya Ffrench

Nike is bridging “style and beauty” through a collaboration with British makeup artist Isamaya Ffrench. The move has seen Ffrench reimagine the sportwear brand’s Air Max… View Article

FASHION RETAIL NEWS UK

Nike collaborates with British make-up artist Isamaya Ffrench

Nike is bridging “style and beauty” through a collaboration with British makeup artist Isamaya Ffrench.

The move has seen Ffrench reimagine the sportwear brand’s Air Max Dn with the creation of two exclusive colourways of beige and chocolate brown.

Ffrench said she drew inspiration from women athletes whose influence extends from the field of play to the fashion world.

In a statement, she explained: “It’s been inspiring, working with athletes throughout this journey with Nike – and humbling to feel that the things I’m creating help these women feel good and give them confidence to perform at their peak and define their own authentic creativity in expression.

“Female athletes show that you can have it all. You can have prowess in sport. You can be at the top of your game. You can take an interest in your appearance. You can express yourself in as many ways as you want and still be a top athlete. Beauty doesn’t undermine any of that. Beauty actually enhances it.”

The Isamaya Ffrench x Nike Air Max Dn will be made available globally in the two colourways from 20 December.

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