Multichannel strategies for retailers
A new survey has been launched to ask retailers how they are making their multichannel offer coherent for customers.
With the introduction of f-commece, the increasing popularity of smartphones, and the continued rise of online shopping, multichannel strategies are becoming more and more important for retailers across the industry.
For the first time ever, eDigitalResearch, Portaltech and IMRG are now surveying retailers in an effort to better understand the demands and issues that companies are facing as they attempt to make their channels coherent to customers.
With the results, we will be able to gain a true picture of multichannel operations as they currently stand and fully understand what suppliers and partners across the board need to be doing to help retailers improve their services across customer touch points.
To take part in the Multichannel for Retailers survey, please click here.
By taking part in this essential piece of research, industry insiders will be able to gain access to the final report and open themselves up to a wealth of insight and data, helping them to improve their business for the future.
