Muddy Puddles to launch pop-up at Bicester Village
The Muddy Puddles children’s outerwear brand is to open its first ever retail store in the form of a pop-up shop at the Bicester Village designer outlet centre.
The 180 square foot space will launch on 20 January and will remain open until 19 February.
With the design of the store inspired by a “magical” alpine hut, the shop will showcase Muddy Puddles’ Autumn Winter 2017/18 ski wear range. In addition, the shop will stock items from the brand’s outerwear collection including jackets, all-in-ones and wellies.
Natasha Ascott of Muddy Puddles said: “When the opportunity arose for Muddy Puddles to be a part of Bicester Village we were thrilled and delighted. It’s incredibly exciting and an honour to be one of a very few select children’s brands ever to appear in the Village.”
Throughout the opening period, the brand will be offering shoppers a range of exclusive promotions.