M&S lowers prices across kidswear range
M&S has reduced prices by up to 20% on over 100 products in its ‘everyday essentials’ kidswear ranges.
The price cuts have been applied to items such as its best-selling Cotton Rich Hoodie and Joggers, as well as a range of sweatshirts, leggings and t-shirts.
Alexandra Dimitriu, M&S kidswear director, clothing & home, said: “Now more than ever, customers are looking for trusted value. When it comes to clothing, we know value is more than just the product’s price – they also want confidence that it is made well and made to last and offers versatility.
“As more families choose to shop with us, we’ve focused on investing in the price and quality of our kidswear to ensure our customers get the first price, right price.”
Never Miss a Retail Update!M&S said its kidswear has been designed to be durable “hand-me-down” quality or to be recycled through the M&S Plan A ‘Another life’ clothes recycling scheme as part of its Plan A roadmap to net zero.
In food, the retailer continues to prioritise “Trusted Value”, with over 200 products part of its three value labels: Remarksable Value, Bigger Pack, Better Value and Dropped & Locked.
