Love Island launches first ever pop-up store
Love Island has chosen the Bluewater Shopping Centre for the opening of its first ever pop-up shop.
Due to launch on 25 June, the store will remain open for four weeks.
The pop-up will give the show’s fans an opportunity to purchase a variety of synonymous products seen on screen including the iconic water bottles. There will also be a range of summer-ready products that have all been inspired by the show.
Love Island’s 11th series is currently airing on ITV2 and ITVX.
Mike Spencer, Love Island creative director, said: “We are thrilled to be opening a space in Bluewater for our loyal fans to get their hands on some exclusive Love Island merch and live their best Islander life this summer. From water bottles to collections inspired by the show, we have you covered on what will be must have accessories for summer 2024!”
To celebrate the launch, the shop will be officially opened by Amy Hart, star of Love Island Season 5 and current co-host of the Love Island Morning After Podcast.
James Waugh, centre director at Bluewater, said: “With the ever-changing landscape of physical retail, it is important for us as industry leaders to bring brands synonymous with pop culture, such as Love Island, to the centre and ensure that our guest experience is constantly evolving.
“The Love Island shop really is something quite special, with great photo opportunities and exclusive-to-store merchandise lines – we’re in no doubt that the in-store experience will be a massive draw, not just to Love Island fans living locally, but further afield too.”
