Johnstons of Elgin opens pop-up outlet store
Luxury fashion brand Johnstons of Elgin has launched its first pop-up outlet store at Scotland’s Caledonia Park.
Established in 1797, the company is one of the few remaining vertical mills in the UK and recently won the 2021 Queen’s Award for Enterprise for Sustainable Development.
Spanning 2,350 square feet, the new boutique stocks recent collections from the brand’s New Bond Street store in central London. Items include womenswear and menswear ranges, as well as textile accessories and woven home furnishings.
George McNeil, managing director Retail at Johnstons of Elgin, said: “We are delighted to be working with Caledonia Park on this exciting pop-up store as we trial a new location for our brand. Our products are made with the upmost care by a team of talented craftspeople at our mills in Elgin and Hawick and the store will stock a range of our luxury cashmere and fine woollen items. I’m pleased that visitors to Caledonia Park will now be able to discover our brand and the story of our rich Scottish heritage.”
Previously known as Gretna Gateway Village, Caledonia Park is owned and managed by Railpen, the investment manager for the £32 billion Railways Pension Scheme. Railpen has recently invested in a comprehensive refurbishment programme at the scheme, which is due for completion in winter 2021.
Mahmoud Attia, asset manager at RPMI Railpen, said: “Securing the first and only outlet site for a brand of this calibre, especially one with such a well-aligned Scottish heritage, speaks volumes for Caledonia Park and elevates the destination’s premium designer offering even further. Caledonia Park continues to outperform national retail performance averages, and we are confident the entrance of Johnstons of Elgin’s pop-up will see this momentum continue.”
