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Greggs and Primark unveil new festive collection

Greggs and Primark have unveiled the next stage of their collaboration with a new limited-edition clothing and gift range for Christmas. Due to launch exclusively in… View Article

FASHION RETAIL NEWS UK

Greggs and Primark unveil new festive collection

Greggs and Primark have unveiled the next stage of their collaboration with a new limited-edition clothing and gift range for Christmas.

Due to launch exclusively in Primark stores on 29 November, the 24-piece collection includes cosy items for winter wardrobes and novelty gifts that will be appeal to Greggs fans buying Secret Santa items.

The clothing range spans a variety of branded items including a sausage roll-patterned festive jumper, hooded throw, winter bobble hat, and revamped Greggs clogs that are now lined with soft fur to heat feet during the colder months.

The collection also features a variety of stocking fillers including a water bottle, phone case and a sausage roll inspired notebook, pencil case and keychains.

Sarah Jackson, director of licensing at Primark, said: “Our clothing lines with Greggs have been a huge hit with Primark customers, selling out in record time.

“We’re delighted to bring some festive joy to Greggs fans across the UK and ‘roll’ out a new collection with something for everyone this Christmas, from a sausage roll inspired festive jumper to cosy fur lined clogs.

“We’re proud to offer exclusive ranges with some of the nations’ favourite brands and are excited to team up again with an iconic brand like Greggs.”

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