THE RETAIL BULLETIN - The home of retail news
Click here
Home Page
News Categories
Commentary
CX
Department Stores
Desert Island Stores
Electricals and Tech
Entertainment
Fashion
Food and Drink
General Merchandise
Grocery
Health and Beauty
Home and DIY
Interviews
People Matter
Retail Business Strategy
Property
Retail Solutions
Electricals & Technology
Sports and Leisure
TRB conference review
Christmas Ads
Shopping Centres, High Streets & Retail Parks
Uncategorized
Retail Events
People in Retail Awards 2024
Retail Ecom North
Retail HR North 2025
Retail Omnichannel Futures 2025
Retail HR Central 2025
The Future of The High Street 2025
Retail Ecom Central
Upcoming Retail Events
Past Retail Events
Retail Insights
Retail Solutions
Advertise
About
Contact
Subscribe for free
Terms and Policies
Privacy Policy
Claire’s hires new chief marketing officer

Claire’s Stores has appointed Kristin Patrick as chief marketing officer. Patrick previously served as global chief marketing officer at PepsiCo and prior to that held the… View Article

FASHION RETAIL NEWS UK

Claire’s hires new chief marketing officer

Claire’s Stores has appointed Kristin Patrick as chief marketing officer.

Patrick previously served as global chief marketing officer at PepsiCo and prior to that held the same role at Playboy from 2011 to 2013.

In her new position, she will oversee all aspects of marketing including consumer insights analytics, brand and business strategy, creative vision and omnichannel media whilst reporting directly to Claire’s chief executive, Ryan Vero.

Vero said: “We are thrilled to welcome Kristin to our visionary management team, bringing her boundary-breaking marketing expertise to Claire’s to inspire customers to experiment with self-expression. She will be a key member of the Claire’s leadership team in driving revenue and building our brands.

“Her influence is already evident through ‘Be the Most Festive’, our new holiday campaign that amplifies and activates our purpose of self-discovery, expression and empowerment. Kristin’s depth of analytic and insight-driven marketing, content innovation and digital prowess align perfectly with the strategic priorities of strengthening the connective power and reach of our brands.”

Patrick will be tasked with driving value and relevance, deepening relationships with customers and propelling Claire’s into a “playground” for new experiences and business categories.

Subscribe For Retail News