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Charles Tyrwhitt welcomes Stuart Broad as new brand ambassador

Charles Tyrwhitt has announced that Stuart Broad has been appointed as its new brand ambassador. The former England cricketer has become part of the menswear retailer’s… View Article

FASHION RETAIL NEWS UK

Charles Tyrwhitt welcomes Stuart Broad as new brand ambassador

Charles Tyrwhitt has announced that Stuart Broad has been appointed as its new brand ambassador.

The former England cricketer has become part of the menswear retailer’s long history of collaboration with sporting stars such as Joe Root, Matt Dawson and Marcus Smith.

In a statement, Charles Tyrwhitt said its team had long admired his performance on the pitch and his insight as a pundit, as well as his own personal style.

His first campaign aims to highlight the versatility of Charles Tyrwhitt bestselling linen range, which this year includes the widest range of colours, collars and styles that the brand has ever released.

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Joe Irons, chief sales and marketing officer of Charles Tyrwhitt, said: “We are thrilled to welcome Stuart Broad as our latest brand ambassador. We’ve been huge fans of him throughout his legendary cricket career and have loved watching his evolution into a modern role model.

“Aside from his many sporting legend credentials, Broad’s personal style aligns perfectly with our brand – he looks great in our clothes, and he perfectly embodies the values we stand for at Charles Tyrwhitt.”

Broad added: “As a long-time customer and fan, this partnership feels like a natural step for me. The collection offers something for every occasion in my life—whether it’s dressing casually for everyday moments as a dad or wearing a sharp suit for an event. Charles Tyrwhitt makes it effortless to dress well.”

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