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Boux Avenue launches first luxury capsule collection

Boux Avenue has launched the first in a series of luxury capsule collections as part of a programme led by its recently appointed brand and product… View Article

FASHION RETAIL NEWS UK

Boux Avenue launches first luxury capsule collection

Boux Avenue has launched the first in a series of luxury capsule collections as part of a programme led by its recently appointed brand and product director, Zoe Price-Smith.

Called Bouxtique by Boux Avenue, the 38-string range includes lingerie and nightwear featuring  premium fabrics and geometric silhouettes.

Price-Smith said: “Bouxtique by Boux Avenue is the first major step change for the brand, under my design-led direction. It’s a truly exciting time for the brand now that we are designing all our products in house by our female design team, and Bouxtique by Boux Avenue – our first capsule collection – really celebrates that.”

Bouxtique by Boux Avenue is priced between £16 and £70 and is available in sizes 30-38, A-G cup, and dress sizes 6-18.

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