FASHION RETAIL NEWS UK
Boden unveils new logo
7 September, 2022 | by Natalie Fresen
Boden has revealed a new logo that will be used across all print, digital and retail platforms.
The retailer said it has “refreshed its identity” with the new logo, retiring its established black-and-white wordmark logo.
A spokeswoman said it is a “clean, clear-re-crafted variation” of the original logo that was used when Boden was founded 30 years ago.