Bad Rhino to open first physical stores
Plus-size fashion retailer Yours Clothing has revealed that its Bad Rhino menswear brand is to open its first standalone stores.
Due to launch in June, the first shop will open in Skegness and the second in Great Yarmouth. Both stores will be situated in the main high street shopping areas and will be officially opened by brand ambassador Terry Hollands, one of the UK’s strongest men. Hollands will be in-store doing meet and greets and handing out surprise giveaways on the opening days.
Yours Clothing took the decision to take stores for the brand after including the menswear range in 50 Yours Clothing stores across the UK. The company is now planning to grow the brand over the next year with new store openings and third-party stockist deals with ASOS, Zalando, Tesco and other retailers.
Bad Rhino is best known for its range of casual, affordable men’s fashion with sizes going up to 8XL. The full range is also offered in ‘Tall’ fit.
The brand is now is actively looking for additional stores across the UK and plans are in place to open another standalone store this year.
Yours Clothing retail director Karen Luton said: “We look forward to offering an exceptional Bad Rhino experience to both new and existing customers with our two new standalone menswear stores. It is a very exciting time for the business and our newly recruited store teams.”