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AllSaints opens first standalone store in Egypt

AllSaints has opened its first standalone store in Egypt at one of the country’s largest shopping malls. The new 2,368 square foot space at Cairo’s Mall… View Article

FASHION RETAIL NEWS UK

AllSaints opens first standalone store in Egypt

AllSaints has opened its first standalone store in Egypt at one of the country’s largest shopping malls.

The new 2,368 square foot space at Cairo’s Mall of Arabia has been fitted out in line with the fashion retailer’s new store design concept, which was first launched in Los Angeles last year.

The move forms part of AllSaints’ global expansion strategy which has also included the launch of a first store in mainland China in Shanghai, as well as new sites in Taiwan, South Korea, Mexico and Spain.

The new shop offers a wide range of clothing, handbags, footwear and accessories for women and men. AllSaints products have also been available in some of Egypt’s premium department stores since March 2024, including DStore and OFive’s multi-brand locations.

Recent UK store openings have included London Bridge, Manchester’s Trafford Centre and two sites in Glasgow, which have taken the brand’s total store count to around 300 directly operated outlets across the world.

Peter Wood, chief executive of AllSaints, said: “We have a strong international footprint and are committed to growing it further, especially across Europe and Asia, where our offering is particularly resonating.

“AllSaints today is in an incredibly exciting place, and I am hugely grateful to all those involved in making this store opening, and our wider international expansion, a roaring success.”

Earlier this month, AllSaints reported that it had delivered a record year in the 12 months to 3 February after a strong performance in wholesale, franchise and licensing offset declining revenue at its retail division.

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